When the country-wide lockdown was imposed during the last week of March 2020, Nativelead team quickly swung into action and came up with a series of online initiatives to keep the startup community and professionals engaged.
What began as a Daily Knowledge Series - named as Naalai Namadhe - metamorphosed into a well-structured framework for engaging startups with a flurry of curated programs such as Brand Story Series “Kadhaiyum Vidhaiyum”, Open Sales Pitch “Aadukalam”, telephonic counselling program “Thendral”, Bouncing Boards for Problem Solving.
Startup Lessons
When the going gets tough, the tough get going. Naalai Namadhe Webinar Series brings such tough entrepreneurs to your living rooms, who could overcome all obstacles, went on to win against all odds, and more importantly sustain.
Native Brand Stories
Kadhaiyum Vidhaiyum presents brand stories told straight from the heart and with loads of nativity by experienced as well as emerging entrepreneurs ‘‘who have been there, done that’.
These native stories will stoke a fire or two in you by making you understand,
A. The importance of getting started.
B. And how baby steps can transform into something big.
C. How to avoid basic mistakes and how to tackle them?
D. And above all, the importance of continuing with your pursuit.
Open Sales Pitch
Eager to know how the end-user shall respond to your product or solution? Worried about missing the obvious even after so many iterations?
Well, we can assure you that you’re not alone. All founders go through such nervous moments.
That’s why we came up with Aadukalam, an open sales pitch to the general audience. Aadukalam is like a pilot test for your product or project without incurring the cost associated with it.Use this platform to tinker, tweak, pivot, polish, and fine-tune your offering.
Counselling Program For Thoughtflow Wellness
Remember, a sound mind in a sound body is a must for a smooth personal and professional life.
These are stressful times and if you are going through anxiety and depression, it’s okay to ask for help. Just reach out to THENDRAL - a FREE, SECURE and PRIVATE telephonic counselling service with qualified professionals to help you come out of the negative state of mind.Please do not hesitate to reach out. We will help you navigate through these tough times.
Facing a delicate situation in your business? Not sure about how to tackle certain employees? Want to identify where things are going wrong?
Well, it is not always you can come up with answers on your own. Especially when you are too close to the issues. A fresh and unbiased perspective is required and this is where Bouncing Boards can be handy. We have facilitated the forming of Bouncing Boards comprising 8 to 10 professionals from different spheres. In this confidential management forum, members can share their issues open-heartedly, seek opinions, and receive constructive feedback.
Ask for an invite to an introductory session.
Push vs Pull... GTM.... 4Ps... 7Ps... Branding... Targeting... Positioning... Demographics...
If you are terrified of such marketing jargons, then you are not alone.
If you are a founder with a tech background, you are more likely to feel so.
Not to worry. We have a 5-day power-packed Marketing Masterclass just to help you out.
We will teach you sharp insights using local, national and global brands.
We will train you through a series of practical assignments to make you ‘market-ready’ as well as ‘marketing-ready’.
We have partnered with Educational Institutions, Technology Business Incubators (TBIs), and Industry Bodies to engage with the youth and help them to showcase their potential in the annual startup contests held in different cities of Tamil Nadu.
Here’s a snapshot of our City-specific Startup Initiatives.
Annual Startup Contest in association with Young Indians [Yi] wing of the Confederation of Indian Industries [CII].
Sharpen Your Saw: Annual Startup Contest in association with CII Yi Trichy.
Annual Startup Contest in association with CII Yi Erode and Kongu Technology Business Incubator [TBI].
Annual Startup Contest in association with CII Yi Salem.
Startup Competition in association with “Coimbatore Vizha”
All India Startup Competition in association with Jansons School of Business.
Thedal [The Search] is an offline talent scout program to identify bright startups with bright ideas from emerging cities and towns of Tamil Nadu. Thedal was held in 12 cities of Tamil Nadu to identify 100 startups for the 2020 edition of Startup Tamil Nadu event.
Startups identified through Thedal program shall be invited to 3-day intensive offline Bootcamps for validation of their idea and business model besides grooming them through curated sessions conducted by renowned industry experts. Bootcamps were held in 5 cities of Tamil Nadu for the 2020 edition of Startup Tamil Nadu event.